The best, most critical UX improvement work happens beyond the screen.
No matter how sound your IA is, how efficient your workflows are or how well-designed your UI is, a user or customer still losesif the rest of the experience is broken.
The best product designers and UX professionals know that what happens off the screen is just as important as what happens on it.
If you want to create frictionless, seamless, business-ready experiences, you need to think bigger than UX.
You need Service Design.
This live, interactive workshop will show you all that service design approaches, tools and methods can do for you — and how to integrate them into the work you do every day.
The most thoughtfully designed product in the world matters to no one if:
Customer service contradicts what’s on the website.
Backend systems cause frustrating delays.
Users get stuck at offline touchpoints nobody accounted for.
Teams don’t communicate, so the pieces of experiences they create feel disconnected.
Sound familiar? That’s because UX or product design efforts alone don't solve these problems — but Service Design does.
Master Service Design (without overcomplicating It). You’ll learn exactly how Service Design fits into UX, how to use it without overhauling your process, and why it’s the missing link in so many failed user experiences.
Learn simpler ways to create Service Blueprints, Customer Journeys and more. We’ll walk through simpler, more practical versions of tools like service blueprints, journey maps, and stakeholder maps — making them easy to create, use and immediately see value from. Even if you are 100% new to the idea of Service Design!
Learn to fix what’s actually broken (beyond the product itself). Discover how to spot and fix UX failures that have nothing to do with the site, app, system, interface or functionality — and how to create end-to-end experiences that actually work.
Tools, templates and methods you can use immediately. No bullshit, no pointless theory. You’ll get real-world templates and exercises that enable you to apply Service Design to your work right away — even if you or your team has never used it before.
I'll give you three good reasons:
1. UX or Design alone won’t fix broken services.
If you’ve ever built a great product experience that tested well — only for users to still complain about the experience, it’s time to expand your focus.
2. Service Design is a HUGE competitive advantage.
The most respected UX pros aren’t just designing screens — they’re designing systems, processes, and experiences. Those who get this rise to the top.
3. This workshop pays for itself instantly.
Like everything I do, it's designed for immediate impact. The skills you’ll gain in just 2 hours will help you prove to stakeholders that your work is effective, valuable, impactful and mission-critical to company success.
If you're not a UX 365 member, you could have access to every course, training video, guidebook, e-book and live workshop recording I've ever done — for just a little more than the price of this workshop.
Including ALL of my Udemy courses.
Join the UX 365 Academy here.