You’re not crazy — the UX job market really IS broken.

( Watch the video — and then scroll down to learn how to transcend it )

BECOME A VALUE CATEGORY OF ONE:

THE 1-DAY UX CAREER BREAKTHROUGH WORKSHOP

This live, in-person workshop in Alexandria, VA (limited to 30 seats) gives you the rare chance to work side-by-side with industry veterans Joe Natoli and Rajeev Subramanian — and walk out with a career system that actually works.

It’s designed for UXers, Researchers + Product Designers who feel stuck in their current job or are looking for a new job —  and can’t seem to move up or get an interview, much less actually land the position.

With the small group size, you’ll get direct feedback and coaching on your work — so you leave not with notes, but with finished, personalized tools proven to help professionals land interviews, offers, and salary bumps worth far more than the investment.

SAT NOV 22, 2025 |  ALEXANDRIA VA

JOIN THE WORKSHOP – SAVE $100 TODAY

ONLY 30 SEATS AVAILABLE | EARLY BIRD ENDS OCT 20

IN THIS NEW ECONOMY, LOOKING FOR A JOB ISN'T ENOUGH — YOU MUST BECOME A VALUE CATEGORY OF ONE. THIS IS HOW.

There are questions that keep every skilled UXer, designer, researcher, and product manager awake at night. Questions like "how do I get a job?" or "how do I make the next career jump?" or even "will AI replace me?"

Here's the thing:  those are the wrong questions.

And if you ask the wrong questions, you get the wrong answers. Leading you down a path of confusion, uncertainty, and a ridiculous amount of wasted effort.

The right question is this:

How do I make my skills so unique and valuable that AI can't touch them — and companies can't ignore them?

The answer isn't an updated portfolio. It's not applying to 100 companies inside two weeks. It's a new model and a new plan for identifying your most profitable skills, packaging them into an undeniable offer, and finding the exact roles that will pay a PREMIUM for that value — whether in UX, Product, CX, or something that doesn't even have a title yet.

On November 22nd, 2025 — for ONE DAY only — we are going to give you that model.

If your job search feels like wasted effort — endless applications, ghosting and no traction — this workshop is the reset you need. In one focused, hands-on day, we’ll work right alongside you to help you get clarity, traction, and the confidence to move your career forward. 

Here’s what we’ll tackle together:

  • Build a personal brand that actually gets noticed. You’ll rewrite your LinkedIn headline and summary — along with a recruiter-ready Market Identity Statement in the room so your value is unmistakable.

    We’ll walk you through what hiring managers look for, review your work on the spot, and make sure your profile shows exactly why you’re the one to reach out to.

    You’ll leave with it done — and working for you.

  • Create a targeted outreach plan that opens doors. You’ll identify 10 companies you’d love to work for, and we’ll help you write the messages that get real replies.

    We’ll role-play conversations so you know exactly what to say, who to say it to, and how to follow up with confidence.

    You leave knowing it works — because you’ve practiced it.

  • Decode real job postings so you know what companies actually wantWe’ll pull apart real listings and show you how to read between the lines — the unspoken skills and priorities that rarely make it into the bullet points.

    You’ll adapt your language and examples so they see instantly how you fit.

    We’ll run mock interviews and give you direct, no-fluff feedback until you’re ready to win.

  • Leave with a 90-day career plan you can actually follow. We’ll help you map out exactly what to do each week to keep momentum going — no guessing, no spinning your wheels.

    By the end of the day, you’ll know what to focus on, in what order, and how to stay consistent until you’ve landed the right role.

Because it’s live, in person, and capped at only 30 participants, you’ll get direct coaching, real-time critiques, and personal feedback from two seasoned industry veterans. By the end of the day, you’ll have:

A brand that attracts recruiters.

Messaging that gets responses.

A clear, step-by-step plan to land the role that fits you.


And Rajeev and Joe will be there the entire time — coaching you, giving feedback, and making sure you leave with results, not theory.

You’ll walk out knowing exactly how to move your career forward — and seeing your value the same way great companies will.

THIS IS NOT AN EVENT WHERE YOU SIT, LISTEN AND TAKE NOTES (THAT YOU NEVER ACTUALLY USE).

This isn’t another long lecture — it’s a hands-on, small-group workshop (just 30 seats) where you’ll work directly with Joe and Rajeev to install a complete operating system for your career.

Yes, you’re gonna learn — but make no mistake: we are going to work.

You’re going to end the day with brand positioning, clear messaging and a solid plan to find, evaluate and apply to positions that are an absolute match for your skills. And Rajeev and Joe are going to be there to help you every step of the way.

We are essentially building an operating system for your UX / product design / research career. An infrastructure that, once it’s in place, shows you how things are supposed to work in every aspect of your job search, application and interview efforts.

You'll know what to do, you'll know how to do it and you can proceed with confidence — because not only will you see your value to those organizations, but they will too. 

And the investment here is a fraction of what even a small salary bump can bring you back — and the ROI has been proven again and again by professionals who walked away with clarity, momentum, and offers in hand.

WORK 1:1 WITH TWO INDUSTRY VETERANS — AND WALK OUT WITH A PLAN THAT GETS YOU HIRED.

Joe Natoli is a 35-year veteran of the UX game. He's consulted for Fortune 500s, governments, and the military. Author of Think First and The UX Team of One. He's coached over 350,000 UX professionals. He's seen every market cycle and knows what works right now.

Joe specializes in helping senior pros position themselves for leadership and navigate complex corporate environments.
Rajeev Subramanian is Adjunct Professor at Georgetown University's School of Continuing Studies and Founder of Shift UX. The system he teaches isn't theory—it's the same one he's used to help hundreds of professionals land roles at places like Capital One, Meta, Freddie Mac, and Booz Allen Hamilton.

Rajeev specializes in giving early and mid-career pros the exact strategic systems to break through the noise and land roles at top-tier companies.

SAT NOV 22 2025 | 9AM - 6PM | ALEXANDRIA VA

[ COFFEE, DRINKS, SNACKS + CATERED LUNCH PROVIDED ]

Join two industry veterans and walk out with a plan that actually gets you hired.

CLAIM YOUR SEAT – SAVE $100ENROLLMENT CAPPED AT 30 PARTICIPANTS – DON'T MISS OUT!

YOU KNOW YOU HAVE THE SKILLS.
SO WHY ARE YOU STILL STUCK?

You've polished the portfolio. Again.

You’ve hit apply so many times the button is worn out.

The "thanks for your application" email feels like a joke.

The silence that follows is an insult.

You watch others on LinkedIn announce their new roles at companies you know you were qualified for. You start to wonder... "Is it me?" "Am I not good enough?"

Let us answer that for you: 

It's not your talent. It's not your work ethic. It’s your strategy. And it is broken.

Your job search is a machine with a faulty part. And right now, you're trying to fix it by pushing the accelerator harder to the floor. You don't need more activity; you need a new engine altogether.

We built one — and we'll install it for you in one day.

Here's everything you're getting:

  • Full-Day In-Person UX Career Accelerator Workshop (Real Value: $995)

  • The UX Career Breakthrough Workbook (Real Value: $197)

  • AI-Powered Outreach Script Vault (Real Value: $297)

  • Live Portfolio & LinkedIn Critiques in the Room (Real Value: $500)

  • The "Golden Nugget" Career Framework Pack (Real Value: $197)

  • Catered Networking Lunch with Rajeev, Joe, and Your Peers (Real Value: $300)

Total value: $2,486.

But you won't pay $2,486.

WE'VE DONE IT FOR THEM.
WE CAN DO IT FOR YOU.

 "I got a $42,000 salary increase after working with Rajeev. The process works."

JT, Product Design Lead

 "Joe's feedback on my brand message and positioning was the single reason I landed the interview. Game-changer is an understatement."

MW, Senior UX Designer

 "Stop wasting time and sign up. I had more traction in 3 weeks than I had in the 6 months before this."

RT, Senior UX Designer

 "I can honestly say that this experience helped me regain my confidence and set me on a journey of reconnecting with my professional identity. I felt seen, supported, and heard."

OM, UX + Product Designer

 "I was at a crossroads in regards to my UX career, but Joe gave sound advice based off of his own experience, and made tons of suggestions for how to approach certain uncomfortable topics...we were able to plan out the next steps of my career, and I was deeply encouraged when reviewing my work."

JC, UX Designer

YOUR EARLY BIRD PRICE JUST $399

(Save $100 Before Oct 20)

SECURE MY SPOT NOWONLY 30 SEATS AVAILABLE – PRICE INCREASES AFTER OCT. 20

THIS ISN'T JUST ANOTHER WORKSHOP — IT'S AN ASSET-BUILDING DAY.

You won't just leave with a notebook full of ideas.

You'll leave with finished work and a clear, weaponized plan.

MODULE 01 | EARLY MORNING

Build + Install Your "Recruiter Magnet" Brand

You will not "learn" about branding. You will build a personal brand that clearly demonstrates your experience, your talent and your value. You'll rewrite your LinkedIn headline and summary, using our proven formulas. We'll critique them on the spot so they act as a magnet for recruiters in your desired niche. You leave with it done.

MODULE 02 | LATE MORNING

Build Your Outreach Machine

You won't be listening to tips on networking. You'll be working and building a targeted outreach plan for 10 local companies. Drafting the exact message templates you will use, along with identifying who you need to target — and why.

We do live role play so you know it works. You leave with it done.

MODULE 03 | AFTERNOON

Decode the Hiring Matrix

You won't be discussing interviews. You'll decode real job postings to uncover the hidden requirements, use that  to craft an interview strategy and then run mock interviews — with direct, no-fluff feedback from us and your peers.

You leave knowing how to win.

MODULE 04 | AFTERNOON

Deploy Your 90-Day Action Plan

You won't be thinking about your next steps — you'll be creating them. You'll use our framework to draft your entire 90-day job search plan before you leave the room. Every step, every week, mapped out.

You leave with an operating system for the next quarter.

Done
.

WANT THE FASTEST PATH? GO VIP.

The main workshop gives you the blueprint. The VIP experience is like having us as your personal architects for the day.

Here's what you get as a VIP
(only 10 seats available).

  • Guaranteed "Hot Seat" Critique: We will personally critique your portfolio or LinkedIn profile live in front of the room. This direct feedback is worth the price of admission alone.

  • Exclusive VIP-Only Strategy Lunch: You'll have a private lunch with just Rajeev, Joe, and the other 9 VIPs. Ask us anything.

  • Post-Event Momentum Call: A 60-minute group call two weeks after the event to track your progress and solve your roadblocks.

Total VIP Value: $4,133+

YOUR EARLY BIRD PRICE JUST $699

YES, UPGRADE ME TO VIP!

ONLY 10 VIP SLOTS AVAILABLE –
THESE WILL SELL OUT FIRST!

HOW TO TELL IF THE UX CAREER BREAKTHROUGH IS RIGHT FOR YOU.

This event is for you if:

  • You're a UX/Product Design pro who's completely fed up with getting ghosted.

  • You understand that hope is not a strategy — and you're ready for a real one.

  • You're willing to be coached, ready to do the work in the room and take action.

  • You understand that a $399 investment to unlock a $150k+ career is a no-brainer.

This event is NOT for you if:

  • You want to passively listen to another webinar.

  • You're looking for a magic button that doesn't involve effort.

  • You're not open to direct, honest feedback on your work.

  • You think you can "figure it out on your own" — and want to be in the same place 6 months from now.

GOT QUESTIONS? WE'VE GOT ANSWERS.

Q: "I've tried everything. Why will THIS work?"

A: Because you've been trying alone, using fragmented, uninformed advice from well-meaning colleagues, ChatGPT or the internet. But they don't live this stuff — we do. And have done so for the last several decades.

This is a complete, end-to-end system, delivered in one day, with the architects in the room to help you build it. You leave with assets, not ideas.

Q: "Is it really worth the cost?"

A: Let's do the math. The average salary bump for our clients is over $30,000 — your investment is $499. That is a 60x ROI. You will not find a better, faster, or more reliable investment in your career this year. Period.

Q: "What if I'm too junior/senior?"

A: This is why the live, in-person model is so powerful. Every module is framed with specific guidance for mid and senior levels. The core strategy is the same; the tactics are tailored to your experience, live.

Q: "What kinds of companies does this position me for?"

A: Our clients have landed high-paying positions at companies like Capital One, Meta, Freddie Mac, Booz Allen Hamilton, Deloitte Digital and the U.S. Government — as well as a number of solid, reputable mid-market organizations.

ONLY 30 SEATS AVAILABLE

I'M IN – SECURE MY SPOT

EARLY BIRD $399  |  AFTER OCT. 20 $499

A YEAR FROM NOW, YOU'LL BE SOMEWHERE.
THE QUESTION IS...WHERE?

There are two paths.

PATH A

Keep doing what you're doing. Keep polishing the portfolio, hitting 'apply', and hoping this time it's different. Spend the next 6 months frustrated, losing tens of thousands in potential income — and wondering why nothing is changing.

PATH B

Give us one day. Come and work with us; install a new operating system for your career. Walk out with a plan, the assets, and the confidence to execute.

Land a role you love in the next 90 days.

SAT NOV 22 2025 | 9AM - 6PM | ALEXANDRIA VA

[ COFFEE, DRINKS, SNACKS + CATERED LUNCH PROVIDED ]

EARLY BIRD PRICE JUST $399

(Save $100 Before Oct 20)

JOIN THE WORKSHOP NOWLIMITED TO 30 SEATS – DON'T WAIT UNTIL IT'S FULL

COWO + CRÈCHE 
2034 Eisenhower Ave Suite 200, Alexandria, VA 22314

About the venue

Conveniently located in Alexandria near the Eisenhower Metro and highway exit, Cowo & Crèche offers a spacious, versatile event venue unlike any other in the DMV — along with the region's flat-out best co-working space, complete with childcare. 

This bright, open-concept space is the perfect combination of professional event space and relaxed, friendly atmosphere with plenty of room and spots to sit and talk.

Cowo & Crèche
2034 Eisenhower Ave
Suite 200
Alexandria, VA 22314

Location + Directions